WhatsApp Broadcast vs Bulk Messaging: The Difference That Matters

A broadcast list in the free app only delivers to recipients who have saved your number, caps at 256, and reports nothing, which is fine for regulars and useless for leads. Bulk messaging on the Business API delivers to everyone via approved templates and reports delivery.

Because broadcast lists only deliver to people who have saved your number in their contacts. That single rule is why broadcasts look like they work with existing customers and fail completely with new leads.

Not for one-to-one follow-ups: a dialer can open WhatsApp on your own number with the message prepared after each call. You need the official API for fully hands-free sending, bulk campaigns to hundreds of numbers with delivered and read reports, and message templates. RMDialer works both ways and connects to the API from Meta or any provider.

Use a dialer with auto WhatsApp: set a message once per call type (missed, incoming, outgoing) and per lead status, and the app sends it the moment the call ends, personalised with the customer's name. From the user's own number it opens WhatsApp with the message ready; through the WhatsApp Business API it sends with zero taps.

Send to people who know you and have opted in, personalise with the name, keep to a few hundred a day from a normal number with gaps between messages, and stop sending to anyone who does not reply or asks you to stop. For larger volumes use the official WhatsApp Business API with approved templates, which cannot be banned for volume and gives delivery reports.

Yes, one message at a time from your phone: the app prepares each message with the name filled in and hands it to WhatsApp, and you tap send. It is safe for lists of a few hundred known contacts. For thousands of numbers, or for reports of delivered, read and replied, the WhatsApp Business API route is the right one.

Yes. Save the sheet as Excel or CSV with a mobile number column (name and any other columns are optional), import it in the app, and start a session. The dialer calls the rows in order and lets you mark each outcome. The same works from a Google Sheet, which can also be connected as a live source so new rows import themselves.

Import or connect the lead source once, then turn on round-robin assignment: each new lead goes to the next active employee in rotation, their phone pings, and the lead appears in their assigned queue with the auto dialer ready. Managers can reassign or transfer a lead any time and the transfer history stays on the record.

A WhatsApp CRM keeps customer chats next to the customer record, so a conversation, its call history, lead status and follow-ups are one file instead of a chat on someone's phone. Built into a dialer, it lets a team reply from the same app they call from, send media and templates, see read receipts, and keep the chat when the employee leaves.

Meta charges per conversation, roughly ₹0.11 to ₹0.80 depending on the category (marketing costs the most, service conversations started by the customer are free within a window). Providers add a platform fee. RMDialer does not charge extra to connect an API you already have; you pay Meta or your provider directly for messages.

Tag every lead with its source when it arrives (Facebook, JustDial, IndiaMART, website, referral, walk-in) and let the calls carry that tag through to the outcome. The analytics then show calls, connects and won or lost per source, so you can see which platform produces buyers rather than enquiries and move budget there.

Marking a lead as lost with a reason, and keeping every lost lead in one list instead of letting it disappear. Lost leads are the cheapest sales you can make later: a win-back call or WhatsApp campaign to last quarter's lost list costs nothing to source and converts better than cold numbers.

Record each paying client once with the product, package, amount paid, amount due and expiry date. The app then rings the right person before expiry (for example 30, 7 and 1 days before) and can send a WhatsApp reminder automatically at each step, so renewals stop depending on a diary.

Connect the ad account or the Google Sheet that Facebook writes leads into as a lead source. New rows are checked every few minutes, de-duplicated, tagged with the source and assigned to your team, so the enquiry is ringing on a rep's phone within minutes instead of waiting in a spreadsheet until someone exports it.

Yes. Export or connect the portal's lead list (most portals email or expose leads by sheet or API), let the app import new enquiries on a schedule, and set the fresh leads to auto dial first. Speed to lead is what wins portal enquiries: the first supplier to call usually gets the order.