| A different message for each call type | Missed call, outgoing call, incoming call: each has its own switch, its own send mode, and its own message. The person you could not pick up for and the person you just spoke to should not get the same text. |
| Every lead status, its own message | New, Contacted, Follow-Up, Interested, Qualified, Proposal Sent, Negotiation, Won, Lost, and YOUR custom statuses: each one can fire its own WhatsApp when you move a lead there. Move to "Won" and the thank-you goes out by itself. |
| Mix API and manual per trigger | Not all-or-nothing: "Outgoing call" can send by itself through the API while "Interested" opens WhatsApp for a personal touch. You decide per trigger, on the same screen. |
| Your approved templates, ready to pick | Meta-approved templates sync in with their category and language. Pick one and see the preview before you save. No template? Write your own text for the Open WhatsApp mode. |
| Personalized automatically | Variables like {name} and {phone} fill from the lead, so "Hello {name}" reaches the customer as their own name, and media attaches from your library. |
| Also on sales and reminders | Record a product sale and the thank-you goes out. A follow-up reminder fires and its message goes with it. Same system, more moments. |
| Polite by design | Master switch, quiet hours, a per-number cooldown, ask-before-send mode, and excluded contacts. Automation that never embarrasses you. |
| Nothing happens behind your back | The history logs every automatic message as sent, skipped, or failed, with the reason and the API response. |
| Works from the phone you already use | Calls stay on the SIM in your phone and your usual number. There is no virtual number, IVR or call-centre system to rent before the first message can go out. |