API URL
Your platform’s whitelabel base URL, or Meta’s graph.facebook.com if the client connects directly.
WhatsApp CRM reseller
WhatsApp CRM reseller adding a CRM on top of the API you sell.
If you resell WhatsApp API access, your clients compare you on price per message every year. Add a CRM they work in all day, connected to your own API, and they stop comparing. RMDialer is that CRM, with a dialer built in, sold under our name or yours.
- Connects to your whitelabel API URL or Meta
- Shared inbox, templates and messages after calls
- Reseller or white label, your choice
Free personal dialer. Paid features include a 3-day trial; no card required.
Team plans: ₹159/user/month, billed yearly + taxes →01 / Your API, our CRMActual app screen
API is a commodity.
The software clients work in is not.
Short answer
What should a WhatsApp CRM reseller sell?
A WhatsApp CRM reseller should sell software that clients use every day on top of their WhatsApp API number: a shared inbox, chat to lead, templates after calls and status changes, and ideally calling on the same lead. RMDialer connects to Meta or to a reseller’s own whitelabel API URL and can be sold under the RMDialer brand or the partner’s own.
Key takeaways
- RMDialer is a CRM, not a WhatsApp provider.
- Your API underneath, the CRM on top, both billed clearly.
- Calling beside chat is the difference clients notice.
Two products, often confused
What is the difference between selling WhatsApp API and a WhatsApp CRM?
Most search results for this topic are WhatsApp API reseller programmes. Selling API access and selling a CRM are different businesses, and the best-placed partners do both. The API is the pipe; the CRM is the room where a client’s team does its work, and people rarely move rooms once their things are inside.
| Point | Reselling WhatsApp API | Reselling a WhatsApp CRM |
|---|---|---|
| What you sell | Access to the WhatsApp Business API and message credits | Software the client’s team works in every day |
| What the client does daily | Sends campaigns from a panel now and then | Answers chats, calls leads, sets reminders |
| Who bills conversations | You, at your provider rates | Meta or the client’s provider, separately |
| What makes them stay | Price per message, often compared yearly | Their leads, chats and call history live in it |
| Setup work | Business verification and template approval | Connecting the API number, importing leads, training |
| Best together | Your API underneath | The CRM on top, connected to your API |
Your brand or ours
Should a WhatsApp API reseller white label the CRM or resell it?
If your clients already know your brand from the API panel, a white label CRM under the same name feels like a natural extension of what you sell. They log into one brand for messages and for the CRM, and your support team answers questions about both. That consistency is worth the extra setup of your own app listing.
If you are a small reseller still building a client base, or you mostly sell the API to other agencies rather than to end businesses, reselling the CRM under the RMDialer name is the faster start. You earn on each client without preparing brand assets, and you learn which of your clients actually use a CRM before investing in your own.
Either way, keep the two bills visible. Clients should see the CRM subscription and the WhatsApp conversation charges as separate lines, even when both come from you, because they will compare message rates with other providers whatever you do.
A WhatsApp API reseller in Mangaluru
How does a WhatsApp API reseller keep clients from switching?
Picture a small firm in Mangaluru that resells WhatsApp API access to cashew exporters, hospitals, colleges and coastal resorts across Dakshina Kannada and Udupi. Every renewal season, clients forwarded quotes from cheaper providers, and the firm cut its rates to keep them.
The firm added a WhatsApp CRM connected to its own API platform through the whitelabel base URL, offered free for three months to its existing clients. Colleges answered admission chats as a team; resorts called guests who asked about rates instead of typing replies. By renewal time, the clients’ enquiries, chats and call histories lived in the CRM.
That season, fewer clients forwarded rival quotes, because switching the API now meant disturbing the software their staff worked in. Two resorts even asked to add more users before renewal, for the reservation desk and the events team. The firm is an illustration of the model, not a named partner.
Four fields and a test
How do you connect the WhatsApp CRM to your API platform?
For each client, the connection is a provider profile in the app. Prepare these before the onboarding call so it takes minutes, not a morning.
Access token
The client’s token, sent as a bearer token and kept with their account so their other devices get it too.
API version and WABA ID
The Graph API version your platform follows and the client’s WhatsApp Business Account ID.
A test template
Send one approved template to your own number before handing over, so the first real message is not the test.
Clients who want the CRM under your own brand are covered on white label WhatsApp CRM. Setting up an API number from scratch is explained on connecting the WhatsApp Business API.
Try it with your own workflow
Put a CRM on top of the API you already sell
Tell us which WhatsApp API platform you run or resell and how many clients use it. We check compatibility with a demo account and share reseller and white label terms.
Team features, one plan
₹159/user/month
₹1,908 per user, billed yearly, plus taxes.
- Lead statuses, remarks and reminder scheduling
- Assigned calling lists and employee reports
- List auto dialing and WhatsApp automation
The personal dialer, call log and personal analytics are free forever. Team access and saved lead workflows require a plan. SIM charges and any WhatsApp provider charges are separate.
Compare free and paid features → Questions
WhatsApp CRM reseller: questions
What is a WhatsApp CRM reseller?
A partner who sells WhatsApp CRM software to businesses, either under the software maker’s brand for a commission or under their own brand as a white label partner. The CRM is what the client’s team uses to answer chats, follow up and sell.
Is a WhatsApp CRM reseller the same as a WhatsApp API reseller?
No. A WhatsApp API reseller sells access to WhatsApp’s Business API and message credits. A WhatsApp CRM reseller sells the software on top. Many partners sell both: their API underneath and a CRM connected to it.
Does RMDialer sell WhatsApp API access?
No. RMDialer is not a WhatsApp Business Solution Provider. It connects to the client’s own WhatsApp API, whether from Meta directly or from a provider, which is why API resellers can add it on top of their service.
Can the CRM connect to my own WhatsApp API platform?
Yes. The WhatsApp API screen takes an API URL, described as your whitelabel base URL or Meta’s graph.facebook.com, with an access token, API version and WhatsApp Business Account ID. Test your platform’s compatibility with a demo account first.
Can one client switch between WhatsApp providers?
Yes. The app keeps several provider profiles, so a client can move from one provider to another without changing CRM or losing chats and leads recorded so far.
What does a WhatsApp CRM reseller earn?
On the reseller route, a commission on the clients you bring; on the white label route, your own price above the platform fee. Terms depend on your market and volume and are shared on WhatsApp.
Why add calling to a WhatsApp CRM?
Because many WhatsApp conversations stall until someone phones the customer. A CRM where the chat, the call from the salesperson’s SIM and the follow-up sit on one lead closes more deals than chat alone, and gives you a product rivals do not have.
Can I white label the WhatsApp CRM with my brand?
Yes. Your brand goes on the Android app and the Web CRM, and your clients connect their WhatsApp API numbers to it. The full product, including the dialer, comes with every white label.
Which businesses buy a WhatsApp CRM?
Businesses that get enquiries on WhatsApp and sell by conversation: property, education, travel, clinics, retail with delivery, B2B distributors. The ones who also call their customers get the most from a CRM with a dialer.
Do automatic WhatsApp messages need approved templates?
Yes. Messages sent through the API outside a customer’s 24-hour reply window must use templates approved by Meta, which applies to any WhatsApp CRM. Help clients get their first templates approved during onboarding.
How do I pitch a WhatsApp CRM to clients who already use WhatsApp Business?
Ask how many chats went unanswered last week and how many interested customers were never called. The app can’t tell them; the CRM can. Moving to an API number with a shared inbox is the step that turns WhatsApp from a phone into a sales channel.